MATTIOLI PUZZLE
Three Elements in One Jewel
The concept presents Mattioli Puzzle as one piece of jewellery whose interchangeable elements each express a different mood. To tell this story, we create three worlds: a white desert in bloom, a water landscape and a volcanic desert.
The worlds are connected through a single narrative in which changing an element transforms the atmosphere around the jewellery — just as it allows the wearer to change their look to match their mood.
The worlds are connected through a single narrative in which changing an element transforms the atmosphere around the jewellery — just as it allows the wearer to change their look to match their mood.
The images presented here were created using generative technologies to communicate the concept, atmosphere and visual direction. They are not final frames. At this stage, the jewellery’s precise geometry and details may differ from the original designs. The proposed final outcome is a fully animated film, with the pieces accurately reproduced using verified 3D models.
The film explores the connection between the interchangeable elements, reveals the character of each and concludes by highlighting the different possibilities within one piece of jewellery. Visual clarity, minimalism and the interplay of light and texture establish a shared language across the three worlds, drawing the viewer into the story of Puzzle.
The Film’s Purpose
Ivory — A Desert in Bloom
The first setting is a pale desert of dunes, gold, floating silk and clouds. Mattioli earrings hover above the flowering landscape on a monumental scale.
The animation begins with a flower whose petals echo the shape of the removable Puzzle element. One petal detaches, drifts through the air and settles on the surface of the water. The next shot reveals dunes gradually becoming covered in white flowers.
The camera approaches the earrings and passes through the opening in the interchangeable element. This passage becomes a spatial transition into the next world.
The camera approaches the earrings and passes through the opening in the interchangeable element. This passage becomes a spatial transition into the next world.
ivory, milky white, pale sand and gold, with subtle grey-blue tones in the sky and shadows.
Colour palette
Liquid
A World of Water
The second setting is a minimal, almost otherworldly space built around the next element. Water, glass and stone define the landscape beneath a dark predawn sky with a few remaining stars.
At a certain point, the earrings descend into the water. This movement carries the viewer into the third setting — a volcanic desert.
At a certain point, the earrings descend into the water. This movement carries the viewer into the third setting — a volcanic desert.
The interchangeable element feels like part of this world: its surface echoes the surrounding rock formations. Reflections from the water and shifting light emphasise its pearlescent sheen.
Deep blue-grey, midnight blue, silver and pearlescent tones. Gold accents in the jewellery connect the scene to the other worlds.
Colour palette
Obsidian
A Volcanic Desert
The element sinks into water but rises from sand, now in its dark variation. Sand falls from its surface, gradually revealing a new texture. The continuous movement connects the two worlds, turning the change of element into a moment of transformation.
Rock formations and cave openings echo the contours of the interchangeable element. Moving gold ribbons set with diamonds accompany the jewellery, introducing a surreal quality to the scene.
Moonlight with a warm tint illuminates the nocturnal landscape. As the scene develops, night gradually gives way to dawn.
Rock formations and cave openings echo the contours of the interchangeable element. Moving gold ribbons set with diamonds accompany the jewellery, introducing a surreal quality to the scene.
Moonlight with a warm tint illuminates the nocturnal landscape. As the scene develops, night gradually gives way to dawn.
There is no design without discipline. There is no discipline without intelligence.
matte graphite, charcoal black and gold, with soft sandy-gold light emerging at dawn.
Colour palette
The transitions between settings maintain a continuous connection between the elements while preserving the distinct mood of each world. Three different universes come together in one piece of jewellery.
In the final sequence, attention returns to the piece itself and its interchangeable elements. Showing the variations in succession makes the idea of transformation clear: one base allows for different looks.
In the final sequence, attention returns to the piece itself and its interchangeable elements. Showing the variations in succession makes the idea of transformation clear: one base allows for different looks.
One Jewel, Different Moods
The aim is to show how the interaction between the elements of a single piece of jewellery can become the foundation of a coherent visual campaign.
This presentation explores one possible narrative and a selection of visual possibilities. The approach can also be developed for other Mattioli pieces, with stories shaped by their form, materials and construction.
Developing the Concept